This measurement website has been around for just over 2 years and 4 months.

Site is ranking for 13,664+ keywords, with some good buyer intent keywords.

Site is built on an expired domain, however the domain was never used.

Around 93% of traffic is organic.

Organic keyword rankings have dropped in June 2022.

Only uses display ads for monetization. Room for the buyer to potentially develop more affiliate content moving forward and add affiliate links to the content that already exists.

Around 80% of traffic goes to the top page. Traffic also dropped in June 2022, which is why the site is listed for a lower starting multiple.

Site is currently monetized via Adsense with the opportunity to expand into other monetization methods.