If you still don’t have a website for your brand or business, then there’s no time like the present. With an increasing number of people researching and shopping online these days, having a digital presence is practically essential if you want to effectively reach your target audience.
Fortunately, thanks to the many quality platforms on the market, it’s easier than ever to create affordable, full-featured websites. All you need to do is figure out which one works best for your needs.
To help you narrow it down, check out our list of the top 5 platforms to build a website on, and get started on building your brand’s website today!
Though many consider it to be more of a content management system at this point, many people use WordPress to help build their websites. In fact, one report found that it runs nearly 43% of all websites.
While WordPress does have a bit of a learning curve, it is a great option for those looking for a blogger-friendly site with a lot of customizability. It also offers multiple pricing options (including free!), so it’s suitable for just about any budget.
If you require a free yet professional-looking website, you should look into the website builder Wix. One of its nicest features is its unstructured drag-and-drop editor, as it allows you to move elements around a page without any kind of constraints. Nearly every other website builder has some kind of constraints, so Wix really shines here.
It also has a ton of features: from ticket sales to restaurant ordering to appointment scheduling Wix has got you covered. However, all this functionality comes at a bit of a price. There is a slight learning curve with Wix, though it is still easier to use than WordPress.
Those who like working with a lot of visuals should try something like Squarespace. It’s great for creative types, as photos and graphic designs are typically displayed prominently on Squarespace sites. You can also take advantage of its beautiful templates, as it arguably has some of the best you can find on the market.
With its intuitive drag-and-drop editor, business and marketing tools, and range of features, Squarespace is a great option for just about any website. Whether it’s for a small business, online store, or blogger, you can’t go wrong with Squarespace.
If you need to get your website up and running as quickly as possible, then you should go with GoDaddy. All you have to do is input your details into its design assistance feature to get a personalized website template ready for customization. Easy!
Now, you’re not going to have a lot of design flexibility with GoDaddy due to its restrictive block elements, but you will get a quick, clean, and professional-looking site at an affordable price. If that’s all you need, then you should certainly look into GoDaddy.
Those looking to start their first website may be drawn to something like Weebly. This builder lets you edit your site without any coding skills, making it a great choice for beginners.
While you can use Weebly to run any kind of site, it really stands out for its ecommerce functionality. This is partly due to the fact that it is powered by Square, a popular point-of-sale system. So, not only is it one of the most affordable ecommerce site builder options, but it also allows you to integrate any in-person POS sales with your website.
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