Pros
The biggest pro of using Flippa is usability. For both buyers and sellers, Flippa is highly intuitive, and barriers to entry are low.
Sellers can quite easily create a listing, and it is much easier to get listed on Flippa than it is on most website brokerages or marketplaces. Flippa does vet sites for transparency and quality, but things tend to slip between the cracks, as we’ll examine later.
Either way, sellers who list on Flippa know their offerings will get seen because there are so many active users. Flippa is so big that it increases the odds of buyers seeing each listing. Plus, there’s a good chance that a quality offering will receive its desired purchase price.
For buyers, the main advantage is the opportunity to find value. Because Flippa vets sites less extensively, there is always the potential of finding an undervalued asset. You need to do the due diligence yourself, but it might pay off if you find a website that can secure you a hefty ROI.
Cons
The cons of Flippa derive from the same features that make it such a popular website. Flippa has all sorts of assets listed, which means that for every high-quality asset, there is a low-quality asset.
There are scams on Flippa, and there’s always the potential that a website has misrepresented itself to appear more attractive to buyers by lying about revenue data and traffic. Flippa does take measures to verify this data, but it isn’t always as effective as it could be.
As a buyer on Flippa, you need to do your due diligence. It might lead you to find that hidden value, but it might also lead you to find a scam!
Flippa vs. Empire Flippers – Verdict
When it comes to choosing between Flippa and Empire Flippers, the verdict depends on your preferences.
As we’ve seen, both sites have strengths and weaknesses. As far as overall quality goes, we’d probably recommend Empire Flippers. But as far as quantity goes, we’d definitely give it to Flippa.
It really depends on what you are looking for, whether you’re buying or selling. If you’re a buyer who prefers to do due diligence yourself, go with Flippa. If you want offerings that have been vetted and evaluated, go with Empire Flippers.
For sellers, you’ll probably have an easier time getting listed on Flippa but will receive more personalized advice and help from Empire Flippers. With Flippa, you’ll probably get more views on your listing because its marketplace generates more traffic.
Of the two, we like Empire Flippers the best. Both have benefits and drawbacks, but we think that they offer slightly more quality overall. Plus, there are far fewer scams on Flippa, and we really don’t like scams!
But what do you do if neither of these web services appeals to you? Well, we’ve got just the thing for that too. Next up, we’ll give you our top alternative to both of these services.
The Best Alternative
An alternative to Flippa and Empire Flippers is Motion Invest! Motion Invest is a great alternative to both of these sites for its extra level of attention to detail that it puts into each of its listings.
Motion Invest focuses on websites that have smaller revenue streams. Specifically, websites which make $50-$2000 per month. Flippa and Empire Flippers might see these websites as not worth their time, but Motion Invest doesn’t agree.
Motion Invest carefully vets each offering to ensure quality and even has a free valuation tool that sellers can use. It has such confidence in many of its listings that it outright purchases them before listing them on the marketplace.
If you’re looking for a website brokerage with a more personal touch geared toward smaller revenue streams, consider Motion Invest. It is an ideal option for those who don’t qualify to list on larger website marketplaces, such as Flippa and Empire Flippers. And considering most websites have smaller revenue streams, it’s the preferred option of many.
Final Thoughts
As you can see, these sites have pretty notable differences in their service offerings, which leads to varying customer experiences for both buyers and sellers.
Both sites have their strengths and weaknesses, which might make them more or less ideal for you. If you’re looking for a viable alternative, consider Motion Invest!