If you’re a publisher looking for an ad optimization platform, you may wonder whether Ezoic or Adthrive is the better choice. Both platforms have pros and cons, but it depends on your individual needs. This article will compare Ezoic and Adthrive in terms of features, pricing, and user experience. We’ll also help you decide which platform is right for you!
Ezoic vs Adthrive
Ezoic is a Google Certified Publishing Partner and Adsense Optimization Platform. It has been around since 2010 and serves over 20 billion ad impressions per month. Ezoic’s platform is designed to help publishers increase their revenue, improve user experience, and scale their traffic.
Adthrive is another popular ad optimization platform for publishers. It was founded in 2012 and serves billions of ad impressions per month. Adthrive’s platform helps publishers increase their revenue, improve user experience, and scale their traffic.
Both Ezoic and Adthrive offer similar features, such as ad optimization, revenue optimization, user experience optimization, and traffic scaling. However, there are some critical differences between the two platforms.
Ezoic offers a broader range of features than Adthrive. For example, Ezoic has an AI-driven platform that automatically optimizes your ads for maximum revenue. Ezoic also offers a Site Speed Accelerator which can help improve your website’s load times. In addition, Ezoic provides a wide range of integrations with popular publishing tools like WordPress and Drupal.
Adthrive also offers some unique features, such as the ability to customize your ad placements. Adthrive also has a “smart pricing” feature that automatically optimizes your ad prices to maximize your revenue.
Ezoic’s pricing starts at $49 per month for the Basic plan, including all of the platform’s features. It also offers a Pro plan for $199 per month, including additional features such as Ezoic’s Site Speed Accelerator.
Adthrive’s pricing starts at $99 per month for the Starter plan, which includes all of the platform’s features. It also offers a Premium plan for $399 per month, including additional features such as custom ad placements and “smart pricing.”
User Experience Comparison
Ezoic’s platform is easy to use and offers many features. Its customer support is also excellent, with 24/seven live chat and email support.
Adthrive’s platform is also easy to use and offers many features. Its customer support is also excellent, with 24/seven live chat and email support.
Which Platform Is Right for You?
So, who wins in the battle of Ezoic vs Adthrive? Well, if you’re looking for an ad optimization platform with a wide range of features and excellent customer support, then Ezoic is the better choice. However, if you’re looking for a platform with slightly more advanced features, such as custom ad placements and “smart pricing,” then Adthrive is the better choice.
In the end, it depends on your individual needs. We hope this article has helped you compare Ezoic and Adthrive so that you can make an informed decision about which platform is right for you! Whichever platform you choose, we wish you the best of luck optimizing your ads and increasing your revenue!
Thinking of buying or selling a site? Contact Motion Invest today to see how we can help!