Website flipping is the process of investing in pre-existing websites, improving them, and then selling them for a profit. It may involve building up websites from scratch or simply making a few adjustments in order to attract more web traffic.
Having a functional website and attracting visitors is not just a luxury these days. Digital marketing, which is a major marketing technique these days, is heavily dependent on online visibility. Flipping websites saves many firms the trouble of building websites or blogs from scratch while providing the seller with a tidy profit.
While buying a website is more expensive than building one from scratch, many people and organisations often prefer to buy a pre-existing website for many different reasons. This makes getting into website flipping a good idea for earning some extra cash. But, in 2021, and with many people already in this business, is it still profitable?
Just like in most businesses, there’s always a peak period when it is especially lucrative. Insiders believe website flipping peaked between 2008 and 2012, and that it is no longer quite as profitable as it has been in the past. On the other hand, others believe a lot of money could still be made with the right business strategy.
That being said, the amount of competition in the industry combined with search engine algorithms that often adversely affect websites have made the business harder than ever. But does that mean you still can’t make decent money flipping websites? Of course not.
While perhaps the bubble has burst and you may not be able to quickly cash in from developing and selling websites alone, you may still make a fortune if you’re willing to go the extra mile. This is no longer 2008. If you want to make money from website flipping in 2021, you must be willing to put in the work.
So yes, it can still be profitable – but it will take some effort. Let’s look at how you can make money from website flipping in 2021 and beyond.
We have made it clear that the era of making fast cash from flipping websites, even without much experience, is long gone. So if you want to still make money in this business, be ready to put in the work and stay in it for the long haul. Flipping websites may not pay well in the short term, but with some time experience, you can certainly make a profit.
It may be cheaper to build websites from scratch and then sell them, but you may find more success with purchasing, improving, and selling pre-existing websites that already see a decent amount of web traffic, as great sites are becoming scarce. This would typically be more costly, but you will likely make your money back (and then some!).
While buying websites, be sure that they don’t have a phony history. Tools such as archive.org, can let you know the history of the site you’re looking to purchase. If the site has been ever used for fraudulent activities, you should slam the brakes.
It’s worth taking the time and money to ensure that the site is visually pleasing, with eye-catching themes, excellent graphics and a user-friendly interface. The more beautiful the website is, the easier it is to sell.
While you shouldn’t undervalue your site, it’s also important not to overvalue it when trying to sell to potential clients. You should still be able to make a decent profit without overcharging for your site.
When it comes to money, you’re likely going to go through a cycle of losing some and gaining some over time. But if you find the appropriate platform to sell your site, you should be able to make some kind of a profit.
Conclusion
You can still make a profit flipping websites today. However, if you’re just looking to make a quick buck, you may want to look elsewhere.
If you need help with website flipping, you can Contact us.
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