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7 Steps to Sell a Business Quickly

Selling a business can be overwhelming, but if you take the time to plan and understand the process, it doesn’t need to be. With a little focus and patience, anyone can quickly get their business ready for sale and find a serious buyer. To help guide you on this journey, we’ll look at seven important steps to sell a business quickly. So, dust off those ideas, and let’s jump in!

Step 1: Select a Platform to Sell Your Business

Selling a business means being strategic about the platform used for the sale. With so many online options available, it is important to research and find the one that is most likely to yield the best results. 

While there are fee-based services like business brokers or M&A advisors, there are no-cost options in some areas, such as using an online marketplace or listing your website.

Step 2: Determine the Value of Your Business

Selling your business is a huge step forward, but determining the value of your business can often be confusing. With that in mind, there are many steps you should take to accurately assess your business’ worth and help ensure a quick sale. 

Start by studying the current market, looking at established businesses with similar ideas, and seeing what they have sold for recently. You should also pay close attention to the current success of your identifying profitability, cash flow, and resources.

Step 3: Prepare Your Business for Sale

First, consider what documentation you will need and make sure all of it is up-to-date. Items include financial statements, tax returns, purchase contracts, inventory lists, and accounts receivable/payable ledgers. 

Next, assess the company’s overall health; potential buyers will look very closely at things like net revenue margins. 

Finally, create marketing materials focused on why a prospective purchaser should acquire your company.

Step 4: Market Your Business to Potential Buyers

Research potential buyers, analyze what motivates their purchasing decisions, and craft targeted marketing materials accordingly. Send personalized emails, cold calls, or snail mail packages that demonstrate your product’s or service’s value. 

Connect with influential industry players and utilize popular social media platforms to spread awareness by using relevant hashtags and connecting with professionals in related industries.

Step 5: Negotiate a Fair Price With Potential Buyers

While this step may feel intimidating, taking the time to negotiate can help you sell your business quickly. By researching the market and understanding the worth of your business, you’ll be able to establish realistic expectations on both sides to ensure all parties enter the negotiation with confidence. 

Knowing what is reasonable for each party makes it much easier to reach an agreement that safeguards everyone involved in the sale and allows for a smoother ownership transition.

Step 6: Finalize the Sale and Transfer Ownership

One key step here is to make sure all documents are in order. The buyer should review all expenses, income, inventories, and more records. Additionally, thorough due diligence should be completed on both the buyer’s and seller’s side so that everyone understands any potential liabilities involved in the transaction. 

Once these steps are complete and any legal requirements for transferring ownership have been met, the sale of the business will be complete.

Step 7: Handle Post-Sale Logistics

Having the necessary documents ready, like legal contracts and other paperwork, is important, so the procedures move forward seamlessly. Hiring an experienced attorney or consultant can help expedite the process and ensure all administrative tasks are complete. 

Additionally, maintaining open lines of communication between both parties throughout the process can help limit any delays or confusion that could arise at any point in the sale of a business.


Businesses don’t sell overnight; it takes preparation to ensure a smooth and successful transaction. If you want to sell a business quickly, we’ve outlined seven key steps to help you get started. While every situation is unique, following these best practices will give you the best chance at a quick and profitable sale. Good luck!

Want to get an idea of how much your online business is worth? Check out Motion Invest’s free website valuation tool here.

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